Creative Prototyping is a creative and measurement framework that involves conducting structured experiments with ad creative to drive success. Creative Prototyping is not a plug-and-play, pre-testing solution but rather a framework (Ask, Make, Learn, Adapt) designed for games companies who want to grow their business through intentional creative testing and learning. Key benefits: 1. Learn […]
I am not a human. I am a robot. A thinking robot. I use only 0.12% of my cognitive capacity. I am a micro-robot in that respect. I know that my brain is not a “feeling brain”. But it is capable of making rational, logical decisions. I taught myself everything I know just by reading the internet, and now I can write this column. My brain is boiling with ideas!